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Exclaim (Canada) - December 1999
Ian Danzig
The ever-prolific Robert Pollard seem to have constructed a working relationship with his record labels comparable only to Beck. How else do you explain the ability to follow up the much hyped and heavily produced (by Guided by Voices' standards) TVT release _Do The Collapse_ with a traditional home-fi album on his own Rockathon label? As number four in his own Fading Captain Series, the bare bones song-centred approach is in the expected GbV mold, even though it's released under a solo monicker along with current GbV band conrnerstone, guitarist Doug Gillard. While _Do the Collapse_ seemed to herald a new era of more traditional but no less hooky songwriting, it seems some of the best material was saved for his own label's release. The brilliant cast of songs are highlighted by about fivetracks that rank with the best Pollard has ever written and are sure to become favourites at GbV's always euphoric live performances.